How to Create Engaging Videos That Boost Sales & Conversions
Capture the attention of your audience from the very first moment. Visually-based content is driving the market thanks to social media, video platforms, and online educational resources. In the process, videos have become a...
Designing Secure Apps: Key Measures for Protection
Whether you are looking to create an app with multiple types of users or you are planning on making sure that you don’t have to worry about certain security issues, you’re going to have...
Advertising on WeChat: A Firsthand Experience & Lessons
If you’re currently in the Chinese market and looking to boost your user base, we’d strongly advise advertising via WeChat. Social media has been an incredibly resourceful tool in the Western marketplace. Companies like...
Business Lessons Learned from The Social Network
I went to watch “The Social Network” a few weekends ago (about a little site called Facebook), and the movie highlighted some of the struggles of making a company. I took away several lessons that I’d...
Marketing Tactics: 3 Tips to Compete with Bigger Brands
Big businesses often have an advantage over us small guys when it comes to running profitable companies. They can absorb costs better, have higher budgets for marketing and other expenses, and they carry a...
3 Smart Ways to Monitor Your Business Competitors Online
These days as companies and individuals continue to publish more in-depth information online, valuable insight can be gained by simply taking the time to track what, where, and how your competitors are posting, advertising,...
The 10 Most Annoying People on Facebook & Twitter
As all social media addicts know, there are groups of very annoying Facebook and Twitter users out there. They spam, promote, abuse and do all kinds of annoying things. Our job should be to...
The New Social Brandscape & Digital Branding Trends
Here’s another superb picture I found while browsing the web. It shows the “old social brandscape” on one side and the “new social brandscape” on the other side. I would recommend taking a few...
If Websites Were Real People, What Would They Be Like?
I found this picture designed by elontirien and think it’s brilliant. Not that I had ever thought about sites as people, but if I had, this is exactly what I would have imagined. My reasoning for each character...
What’s Social Media? A Guide to Digital Networking
If you ask a typical teen what social media is, the response will most likely be “stuff like Facebook.” If you were to ask me the same question, I could take you one step...
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