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Six Savvy Holiday Marketing Ideas

The holiday season is the perfect opportunity to market one’s business. During this time of year, most companies want to express to their clients just how much they appreciate their business as well as the desire to continue the business relationship into the new year. (more…)

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Marketing Lessons from Weight Loss Industry Giant Weight Watchers

Even before obesity became a multi-billion dollar industry, Weight Watchers had the vision to grab the demand by the horns and run full speed forward with their business. With no clear blockbuster drug in sight to offer the consumer a ‘quick fix’ for their weight problem, Weight Watchers has a clear opening in this $60.9 billion growing industry. The entire ...

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Tips for Marketing Your Photography Business Inexpensively

For many photographers, getting clients is a major challenge. Many have the technical skill, but lack marketing and business skills. Others don’t have the money to spend on conventional methods of promoting their business. However, there are many ways you can market your business without having to spend much. The following are some strategies you can use to ...

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Use Social Media to Launch Your No-Name Company to Household Name Status

Ever since the introduction of social media, marketing has gotten a whole lot easier. Before social media blew up like it has small companies had to work hard at direct marketing campaigns to get their business noticed. However now that online media has taken over, connecting with people from all over the world has become easier than ever. If you’re trying to take ...

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Harnessing Twitter’s Full Potential

The conversation about global marketing via social media has been steadily growing for years and shows no sign of letting up. For companies looking to attract and communicate fluently with a global customer base, social networking became a requirement long ago. But what about niche and local businesses, who are more interested in attracting folks from their own ...

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