Interview with Tai Lopez: Insight Into the Direction of Social Media

Posted on April 18, 2012

The self-made online millionaire isn’t exactly a shocker these days. There have been plenty of twenty something college dropouts who have made a few million setting up some online hit site or business. However, very few have had repeated success or have changed the landscape in which they do business. Tai Lopez is one of those people.

A self-proclaimed “Renaissance man,” Tai received an early start in the world of entrepreneurship, starting in his early twenties, and hasn’t stopped since. In between achieving Mensa status, visiting 51 countries, and publishing several books, Tai has also managed to start, manage, or invest in multiple successful companies.

My friend recently sat down with Tai to not only ask him a bit about himself, but also the industry in which he is most vested in – social media – in hopes of gaining insight for all other prospective social entrepreneurs.

Who mentored you during your pursuit of the entrepreneurial lifestyle?

The first man that comes to mind is Joel Salatin. When I was 18, I was struggling with deciding whether or not I wanted to go to college, and if so, what college to attend. While trying to figure all this out, my parents had picked up a book by Joel Salatin – a famous sustainable agriculturist and businessman. His ideals stuck, and I choose to become an apprentice for him.



As seen on Forbes, Mashable,

What was supposed to last 6 months lasted for 2 years, and while I was in his company I was surrounded by not only his ideals, but also those of several other successful businessmen throughout the world. So many people came to visit Salatin, and because of it, I got to meet so many different entrepreneurs from many different schools of thought. After Salatin, I had four other mentors who pointed me in the right direction – two of which were billionaires and the others millionaires.

Why did you choose to get into the online dating business?

When I moved back to the West coast, I had a roommate who seemed to have dates all the time. I was from the country, and wondered how he was getting all these dates. When I asked him about it, he told me Yahoo Personals!. Right then and there, I knew that online dating would be big in the future. Online dating seemed like a great bet, and I also felt comfortable with that atmosphere. I owned a couple of nightclubs on the East coast in my twenties, and dating sites are simply like nightclubs online just often with better results.

However, I am not in one particular business per say. Although I have started several companies, I am more of an investor. I used to work for GE Capital, but nearly a decade ago decided to strike it out on my own, and have nearly 50 sites and other ventures that I am currently invested in. Social media is just my predominant focus, along with the software that supports it, and with that simply comes online dating.

How does your service differ from other online dating sites?

The difference between our sites and our competitors; sites is that we believe that love requires specificity. Sites like, although a great site, are too broad. A beautiful woman can get on a site like that and get 10,000 emails in one day from interested men – most of which she has no interest in dating. This not only exhausts her and deters her from dating, but it also hurts the feelings of those who never receive responses.

We won’t date just anyone, we all have our own types – whether they be tall brunettes, athletic blondes, etc. People are interested in dating people in their socioeconomic status and “looks space.” More and more science is pointing towards that. To handle this need for specificity, we built the first looks based algorithm that can support hundreds of different niches. We give people a score, and we match people with a similar score. We do this so that no one wastes their time. You are actually paired with people you are interested in.

What future trends do you foresee in online dating services?

I had a roommate who was an astrophysicist – brilliant guy. One day he told me that we all have 75 soulmates. While the number he gave wasn’t literal, I knew exactly what he meant. Soulmates are simply people with whom we are incredibly compatible with, and we all have more than just one person. However, finding those people isn’t always easy. I grew up in North Carolina – a state with a population just under 10,000,000. There are 3.5 billion women in the world, and if I have 75 potential soulmates, there is a good chance that I wouldn’t find one in North Carolina. I would have to venture far from my home state.

As people begin to accept our growing connectivity, online dating will become the norm for meeting new people, especially as the younger generations age. The younger generations simply aren’t concerned with privacy, and online dating will become just as ubiquitous as having a profile on Facebook or whatever social media site is reigning supreme at that time. Online dating will be accepted for what it is – a powerful tool that will change how we meet people.

As that occurs, I think mobile dating applications will definitely be big in the future, and we will also see better algorithms and more niche dating sites. In the future, you can expect to see dating sites specifically designed for mountain climbers or nerds or whatever you are interested in.

What’s next for you in terms of business?  Any ideas in the pipeline?

I plan to continue working on social media software so that social media sites can be created no matter what the niche is, and my focus won’t just stay on online dating. Although we recently had a major success with our Brazilian dating site,, I would like to start focusing on creating niche social sites that would be like fragmented Facebooks so that people can connect to others in their niche.

26 Replies to "Interview with Tai Lopez: Insight Into the Direction of Social Media"

  • ball handling drills
    April 19, 2012 (11:18 am)

    You should have an insight when your using a social media or other things. In order for you to learn much more.

  • Jane Green
    April 25, 2012 (3:20 am)

    The article is inspiring and teaches that people can grow big in whatever field they specialise in. It all requires determination and commitment.

  • Carrie
    December 1, 2013 (1:02 am)

    Too bad that Tai Lopez is a thief, liar and commits fraud. Other than that, sure, great person to listento. Be aware, Tai Lopez is a bad person who only wants your money.

    • Duke971
      December 22, 2014 (4:43 am)

      Carry I have had my suspicions about him. Would you mind elaborating?

      • Carrie
        January 3, 2015 (2:02 am)

        Just google these three words “Tai Lopez Fraud” to see may people complaining about his lame fraudulent dating site with fake people. Plus he rambles on about famous people at his house, then uses quotes from as if they said it during his visit and they told him. If you google the quotes, they are quotes from other interviews from years ago or other books. My friend has been to his house for a few parties. Very nice house, absolutely no nice furniture…. anywhere. This is all smoke and mirrors. Those who can’t do, teach.

      • Tricky Dick
        January 29, 2015 (6:02 pm)

        Duke I see you replying to two people on this guy. I don’t know you or him, but I will tell you what I always tell myself. Do your own research. Go through your own life. If you go around asking people about negatives, eventually you will get it. Everything and everyone has a positive and negative, but what works for you may not work for some.

        • Duke971
          January 29, 2015 (7:06 pm)

          Well clever Richard. You are preaching to the choir on most points. I agree and am definitly a free thinker. I was simply requesting further info from the poster because I had my own suspicions regarding this person. Not sure why. Possibly due to much of what i found on him was very heavy on self promotion. And leaning towards what I know about certain success guru types and the whole pma mindset. my intuition told me he was not all he presented. As most who try do hard to put forth such a strong persuasive story oof themselves are. True integrity speaks for itself. BTW are you Tai?

          • Tricky Dick
            January 29, 2015 (11:39 pm)

            No, I’m black lol jk I know what you mean. I just had to express my opinion to you because I felt it was needed. I trully understand what you are saying, there are a lot of scammers and hustlers in that line of business of “self promotion”. I just feel that it’s even some truth in there games you just have to decipher it for yourself. I tell you what. I’m purchasing the book tonight. If you have any questions. My email is email me and I will let you know what I think. No games. I just beleive in helping people, to help myself.

          • dean laprete
            April 19, 2015 (4:44 pm)

            Hey Rich, tried to email you to think of what you thought of the program, said email didnt exist

          • Malachi The Messenger
            April 23, 2015 (8:45 pm)

            Lol cuz that’s Tai Lopez’s paid errand boy all these sketchy as businesses always have people who be like “Just email me and I’ll tell you the benefits of getting scammed” online to put on a front and then what do ya know? They don’t reply lmao.

        • NOSIR
          February 15, 2015 (12:12 am)

          I almost fell for the 67$ for 67 steps until I heard him say he was only letting the first 150 sign up. Get real thats 10,000. Probably spent more than that on the film equipment, let alone the man hours and money to establish the web site. Nobody is that generous and anyone succesful wouldn’t invest the time and money for something with so little or no profit margin.
          I wanted to message him and call him out on the obvious lie until I read the privacy policy and terms and conditions on his website where they use all of your personal information including financial information. Also track all of your internet browsing and your ip address.
          Here is 67$ for you to invade my privacy and give everyone my personal information.

          • Tricky Dick
            February 15, 2015 (12:15 am)

            Damn. All bad. Well, good thing he has free videos on you tube. I almost did it, but I don’t like reoccurring charges. Reoccurring charges mean you have to leave your money in the hands of the customer service agent or system to stop it. I think he still means we’ll, but it’s a lot of red flags in today’s society. Should have sold a book/DVD lol.

          • elhnad
            March 12, 2015 (11:42 am)

            I also was confused why the most common question he gets is “how do i remove my profile from the website?” lol. Plus it doesn’t make too much sense how one could work for Tai making a low wage (i’m sure he has to employ ppl at those rates), if his program works, wouldn’t you be making yourself independent and not someone else richer

    • Taylor
      May 3, 2015 (11:26 pm)

      Why do you say that ? It he offers any value at all then its not fraud. Its only useful to people who are willing to learn and grow, if your close minded and content it is uselss.

    • archy
      October 28, 2015 (2:35 pm)

      man everyone just look at bad stuff about people. have you ever try his way or stuff. you just keep talk bull -.- that why you will always be poor

  • LJ
    June 7, 2014 (12:33 am)

    I can’t take anything this guy says seriously. It’s lies and manipulations from beginning to end! Do yourself a favor and look this guy up – tons of people are pissed off at him. NEVER give this guy any of your money: don’t buy his books, don’t go see him in some weekend retreat, & DO NOT become a member of any of his dating or social media sites!

    • Duke971
      December 22, 2014 (5:01 am)

      Lj mind giving me some details on him. I cant find any negatives. I have my suspicions of him though. Something doesnt add up.

      • LJ
        March 18, 2015 (1:04 am)

        Hey Duke971, You had asked me about him before and I guess I didn’t get
        the memo. Basically, as Carrie pointed out, he has these fraudulent
        dating websites that he adverstises under slightly different names,
        Like, once a particular website has come out as fraudulent, he’ll
        quickly change tacts and create another website with similar
        characteristics, but he’ll use a slightly different name….Anyway, I
        collided with this rather shady dude when a dating guru that I follow
        (Marni Battista) interviewed him during a dating summit. He offered a
        discounted “gift” to all listeners. If you paid a one-time $68, he would
        send everyone a copy of some articles he had written on dating, as well
        as a month on his dating website – (or some such
        thing). I was dumb enough to fall for that and was like, sure I’ll sign
        up for this. Then, I received a text from a “girl” named Amber (stripper
        name, anyone?), who told me that in order to access the info, all I had
        to do was so x, y, & z and I’d be set. I followed the steps, but
        didn’t find the info I had paid for. I texted this Amber person back
        several times, but received no answer. I thought, ‘So, I wasted $68.
        I’ll get over it.’ It wasn’t until a few months later that I realized
        that he had been taking out $68 from my account every month since I
        signed up! I called the number, reached a rather unprofessional message,
        left several voicemails, but no one ever returned my calls. I ended up
        having to cancel my credit card in order to avoid the monthly bills I
        was receiving…. My final pronouncement? Total fraud! And now I’ve
        learned my lesson. I hope that helps!

    • archy
      October 28, 2015 (2:40 pm)

      man you just focus on the bad side. he talk about self confident that it -.- he make a lot of good point. have you ever listened to any of his vdio or you just talk bull about another because he is in better place than you?

  • Tricky Dick
    January 29, 2015 (5:58 pm)

    Say what you want about this man, but he has great things to say, only if you listen.

  • Eduardo Montoya
    March 7, 2015 (6:53 pm)

    I hope u guys are joking even when he said about the 67 steps it’s not his main source of income of you want u can buy it and ask for your money back (only low life’s do that though). Alot of this is hate and honestly that’s not good for the world trying being an optimist and I must say his 67 steps are brilliant and worth every dollar. This is the man I will thank when I am a millionaire.

  • Rocco
    May 11, 2015 (7:43 am)

    It’s simple really. If you want to improve your life and you don’t know how, you listen to someone like Tai Lopez and follow though what he says and apply it to your own life….total commitment is needed. On the other hand, if you want to listen to the naysayers and find comfort in that mindset, you’re gonna be stuck going nowhere.
    Positive thought and action = reward
    Negative mindset and doubt = loss
    You don’t need the 67 steps to find that reward if you’re already a go-getter, but if you don’t have that ‘buzz’ in your life then someone like Tai Lopez may be able to help you find it.
    No promotion here, no twisting anyone’s arm…after all, it’s all about YOU.

  • Emma Brown
    June 13, 2015 (1:15 pm)

    Well Tai definetly knows what he is doing, but he made few good things, so maybe if he had change a bit and doesn’t scam anymore with dating sites, he is a good guy.

  • pstchaseki
    December 2, 2015 (12:07 pm)

    he’s a total shyster. he babbles on with quotes and shit, but his motive and intentions are simple… make money and put his name out there . essentially he wants to be the next tim ferriss or tony robbins…. a who’s who of gurus. too bad he’s already lumped into an unethical fraud

  • The Tai Lopez Scam Investigation - Find Out More About Him - Flex Your Brain
    February 14, 2016 (2:21 am)

    […] Tai doesn’t mention some of the businesses that he’s been associated with on his Linkedin site – he’s said in the past that he wants to create a niche social site. […]

  • deep
    February 16, 2016 (5:11 am)

    I kind of like him, time to time he shares real good information or ideas for free. For those who are interested in 67 steps i can personely recommend them, but don’t just take my word for it, search for some reviews

Got something to say?

Some html is OK