The Importance Of Business Continuity

Posted on February 16, 2014

Business continuity is essential if a company intends to withstand the challenges that it will face in average and extreme economic times.  Extreme tests of continuity occur in flourishing times as well as destitute times. (more…)

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The Still-Not-Forgotten Art of Complaining About Your Business

Posted on January 15, 2014

If you're like me then you probably don't even feel like reading this post. I mean, I bet that 90% of people (myself included) see themselves as those who know better or those who don't do silly things like complaining about their current situation. But on the contrary, we all have the tendency to do that. And when I give it a closer look, unfortunately, I do too. So before you stop reading simply because this is one of the more ridiculous ...

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How to Set Your Mobile Email Campaign Up for Failure

Posted on December 19, 2013

You’ve heard that mobile email campaigns can be an incredibly powerful form of marketing, so you start one for your business (more…)

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What Is Traffic Costing You?

Posted on November 21, 2013

As an entrepreneur, it can feel like we’re in a constant struggle against time. We need to maximize the impact of every spare minute in our workday. (more…)

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4 Unexpected Ways Macs are Great for Your Small Business

Posted on October 20, 2013

For quite some time, PCs have been the favored computer in the business world. For several valid reasons, Macs had always been deemed too expensive, incompatible with company needs, and ill-suited for professionals not in the creative field. Yet, the perceptions of Apple machines have changed. The company has made significant efforts to have a place in businesses, both small and large. In 2010, Apple hired engineers skilled in networking ...

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